At the end of this course, students will learn:
-the ambiguity concerning the role of press and broadcasting in politics.
- the nature and role of public opinion, the dynamics of the public opinion process, analysis of the numerous factors which shape or influence opinion,
-mass media of communication (their role as molders and reflectors of public opinion and as instruments of propaganda, their structure of control, their performance),
- public opinion measurement, the competence of public opinion, the nature of propaganda, and consideration of several important types of propaganda (political propaganda, public relations, and advertising).