Upon successful completion of this course, students should be able to:

Course Specific Skills:

Understand and apply the concepts, frameworks and techniques of strategic management to

• understand the reasons for good or bad performance of a firm,
• generate strategy options for a firm,
• appraise alternative strategy options,
• select the most appropriate strategy,
• recommend the best means of implementing the chosen strategy.

Integrate the knowledge gained in functional courses.

• Proficiently use financial analysis knowledge acquired in finance courses
• Apply operations management techniques to manage operations and supply chain of a firm.
• Choose and apply appropriate marketing strategies
• Effectively utilize the human resources of a firm

Discipline Specific Skills:

Become proficient at PESTEL and SWOT Analysis Utilize financial statement analysis tools Develop operations management skills Develop marketing skills

Personal and Key Skills:

Develop your capacity as a general manager in terms of

• an appreciation of the work of the general manager,
• the ability to view business problems from a general management perspective,
• the ability to develop original and creative approaches to strategic problems,
• developing business judgment.

Problems solving skills Teamwork skills

Written and oral communication skills